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	<title>standards Archives - Nola Cooper Designs</title>
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	<title>standards Archives - Nola Cooper Designs</title>
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		<title>Google&#8217;s Page Layout Algorithm Improvement &#8211; Ads Above the Fold</title>
		<link>https://www.nolacooper.com/google-page-layout-algorithm-improvement/</link>
					<comments>https://www.nolacooper.com/google-page-layout-algorithm-improvement/#respond</comments>
		
		<dc:creator><![CDATA[Nola]]></dc:creator>
		<pubDate>Thu, 01 Mar 2012 15:45:53 +0000</pubDate>
				<category><![CDATA[Design & Security News]]></category>
		<category><![CDATA[Website Development]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[algorithm]]></category>
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		<category><![CDATA[flash]]></category>
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		<category><![CDATA[seo]]></category>
		<category><![CDATA[serps]]></category>
		<category><![CDATA[standards]]></category>
		<guid isPermaLink="false">https://www.nolacooper.com/?p=1955</guid>

					<description><![CDATA[<p>Due to complaints by users, Google recently changed its page layout algorithm. Users complained that they were having difficulty &#8220;finding the content&#8221; on some websites. Ads placed in the top of a page or large rotating images were causing confusion (mostly ads). Let&#8217;s face it, ads placed above the fold DO work. To avoid any [&#8230;]</p>
<p>The post <a href="https://www.nolacooper.com/google-page-layout-algorithm-improvement/">Google&#8217;s Page Layout Algorithm Improvement &#8211; Ads Above the Fold</a> appeared first on <a href="https://www.nolacooper.com">Nola Cooper Designs</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><a target="_blank" href="http://googlewebmastercentral.blogspot.com/2012/01/page-layout-algorithm-improvement.html"><img decoding="async" src="https://www.nolacooper.com/wp-content/uploads/250px-Googlelogo.png" alt="Google Page Layout Algorithm" title="Google Page Layout Algorithm" width="250" height="89" class="alignright size-full wp-image-1962" /></a>Due to complaints by users, Google recently <a target="_blank" href="http://googlewebmastercentral.blogspot.com/2012/01/page-layout-algorithm-improvement.html">changed its page layout algorithm</a>.  Users complained that they were having difficulty &#8220;finding the content&#8221; on some websites.  Ads placed in the top of a page or large rotating images were causing confusion (mostly ads).  Let&#8217;s face it, ads placed above the fold DO work.</p>
<p>To avoid any issues for your <a href="https://www.nolacooper.com/results-oriented-website-design/">website</a>, if you have large flash (or rotating) images at the TOP of your website&#8217;s pages, you might want to consider making some changes.  I recently decided that I was not only at risk because of my home page image rotation&#8230;but I also was not receiving any SEO benefits from that rotation.  It was graphically pleasing to the eye, but from a Search Engine&#8217;s standpoint, there were no &#8220;words&#8221; to give it meaning.</p>
<p>After doing some research for a client, I came across a plugin that I feel is a good compromise!  <a target="_blank" href="https://codecanyon.net/item/royalslider-touchenabled-jquery-image-gallery/461126?ref=ncdesignz">RoyalSlider</a> allows me to put Optimized content on a home page, that still &#8220;looks pretty&#8221; and grabs attention.</p>
<p>This is a great example of why it&#8217;s important to keep up to date about how SERP&#8217;s change!  Good standard SEO is the best insurance (no black hat or trendy tricks), but sometimes there are other elements of your content that can affect your results.</p>
<p>The post <a href="https://www.nolacooper.com/google-page-layout-algorithm-improvement/">Google&#8217;s Page Layout Algorithm Improvement &#8211; Ads Above the Fold</a> appeared first on <a href="https://www.nolacooper.com">Nola Cooper Designs</a>.</p>
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